Podcast Summary: Mike Clapper on Accessible Travel with TravelTube
Guest: Mike Clapper, Founder of Able2Global and InclusioneerLab
Host: Mark Murphy, TravelTube.com
Key Takeaways
The Problem: Mike Clapper was stranded on a cruise ship in Reykjavik, Iceland for 24 hours because the port's gangway wasn't wheelchair-accessible. Despite being onboard for two weeks, the crew—including a Chief Accessibility Officer—hadn't planned ahead for his disembarkation.
The Solution: Able2Global helps hospitality brands turn accessibility from a compliance checklist into a competitive advantage.
Market Opportunity
* $58 billion: U.S. market for disabled travelers alone.
* $96 billion: Total U.S. market including travel companions and caregivers.
* 300%+ growth in the accessible travel market over the last four years.
* Not included: Baby boomers with mobility issues (adding potentially hundreds of billions more).
Three-Pillar Approach
1. Design - Universal design principles that benefit everyone, not just disabled travelers.
2. Guest Experience - Staff training to eliminate the "deer in headlights" look and improve service.
3. Systems - Updating booking and property management systems to track accessibility requirements.
Key Insights
* Small ports often handle accessibility better than major ones through common sense solutions.
* The market is incredibly loyal—one satisfied client leads to many more.
* Many suppliers recognize the need but are waiting for someone to lead.
* Outdated technology and booking systems create major service failures.
* This isn't just about wheelchairs—it includes vision impairments, hearing loss, and age-related mobility issues.
Advice for Travel Agents
* Ask detailed questions about specific needs (bed height, shower type, grab bar placement, right/left-handed preferences).
* Build expertise through specialized training.
* Join disability community Facebook groups (provide value, not spam).
* Target marketing specifically to disabled populations.
* Leverage one loyal client to build a referral network.
Call to Action
Mike emphasizes this is about revenue opportunity, not just compliance. The industry needs to embrace accessibility proactively rather than waiting for government regulations to force change.
Resources mentioned:
* New Facebook group on AI and accessibility (launching soon)
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